Purple Shampoo For Brassy Hair: What Does It Do?

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For blondes, there aren’t many hair care products that are as helpful as purple shampoo. A powerful, effective neutralizer of brassy tones, purple shampoo is capable of keeping golden locks looking, well, golden! If you’ve gone blonde, you’ve probably taken into consideration the fact that you’ll need to book some follow up salon trips to top up your shade. It can be a hassle, to say the least. That’s why purple shampoos have grown in popularity over the past few years. They enable you to maintain your highlights without the need for salon touch-ups.

I, for one, have experienced the unwanted brassiness that comes with blonde hair dye. During that time, purple shampoo became a staple in my weekly hair care routine, in order to maintain my desired shade. The truth is that purple shampoo is a game-changer for those of us who dye our hair. But before I get carried away, some of you might be asking yourselves the all-important question – what exactly does purple shampoo do? Allow me to explain.

What Does Purple Shampoo Do?

Close up of hair in braid.

Woman with highglights.

The point of this tinted shampoo is to re-pigment your hair color to the correct shade. Purple shampoo is not meant as an everyday shampoo, but rather as an addition to an existing hair care regimen. Those who use it every day may find that the purple color is getting into their hair. Unless that is your ultimate goal – to get purple hair slowly and surely – you should add purple shampoo to your rotation, but not use it every day.

The ideal purple shampoo is a conditioning purple shampoo. It is formulated for all hair colors. However, on brunettes and redheads, it may be less apparent, or not work as quickly. Different pigments react differently to purple shampoo. No two people are the same when it comes to hairs and colors.

Ideally, you should be investing in a purple shampoo that is packed with extra protein, and is meant to leave the hair residue-free and looking shiny. Harmful ingredients to look out for include:

These three ingredients are basically harsh detergents. They are used in many, many hair care products, but that does not make them good by any means. Often, harmful chemicals in shampoo were included in the first place since they help shampoo lather better. They help the product look good, but remember – what you put into your scalp and hair ends up in your bloodstream, and it becomes part of you.

With this in mind, using a natural purple shampoo (and any hair care product in general!) should be a high priority for all of us. A natural purple shampoo is one that is gentle enough to nourish your locks while simultaneously brightening your strands. Just because you want to rock the platinum blonde, doesn’t mean that you need to resort to a harsh chemical shampoo to do so. A good quality purple shampoo gives your color a boost without compromising your overall hair health.

Blue Vs Purple Shampoo

Brunette woman shampooing her hair while showering.

Woman showering.

With more and more color-friendly shampoos arriving on the market, you might ask yourself what the difference between blue or purple shampoo is? How do you know which one you are supposed to be using? The difference is primarily between the shade of dye that you’ve chosen, and back to the color wheel we go. Purple is opposite yellow on the color wheel, and blue is opposite orange. Dark hair has warm orange tones, while blonde hair has warm yellow tones. This essentially means that brunettes who’ve had some highlighting done will do well with a blue shampoo. Meanwhile, natural blondies who’ve got a few tones lighter would benefit from a purple shampoo.

The truth is that I’m not convinced that there is a massive difference between the two options. If you’ve got dark hair and have gone a few shades lighter, you could probably get away with using a regular purple shampoo as opposed to hunting down a blue shampoo. In terms of coloring the theory makes sense, but practically speaking, the pigmentation is minimal. This is especially true if you’re a brunette who has gone blonde. You can maintain those blonde tones just fine with a purple shampoo. Whichever you go for, blue or purple shampoo, it’s important to look out for harmful ingredients that can negatively affect you’re already damaged hair.

How Often To Use Purple Shampoo?

Contrary to popular hair-dying belief, just because you’ve dyed your hair doesn’t mean that you need to be using a purple shampoo daily. There is no hair expert or stylist who would recommend you to replace your regular shampoo with a purple one. You really only need to use purple shampoo once or twice a week. You should be able to visibly notice when you’re hair needs a touch-up. Theoretically, you can go longer than a week without using purple shampoo, it largely depends on your hairs needs. The idea is that your hair needs brightening, not yellowing. There is too much of a good thing when it comes purple shampoo. Just like you shouldn’t be using a clarifying shampoo too often because it strips the hair, using purple shampoo too often re-tones the hair strands too much.

An alternative solution so as not to have to keep your purple shampooing on a tight schedule is to just add some purple shampoo into your regular shampoo. This allows you to add the pigment on a diluted scale. It maintains your vibrant color without the risk of going overboard. You can use your regular shampoo as often as you usually do!

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Most of us know that we’re signing up for at least some maintenance when it comes to hair dye. However, the less I have to drag myself to the salon, the better, as far as I’m concerned – and I know I can’t be the only one! With a good quality purple or blue shampoo, you’re well on your way to bright, blonde tones. Harsh orange and yellow tones can completely destroy your look, and purple shampoo can save the day. If you want to achieve the perfect blonde, or even just brighten your highlights, it’s worthwhile giving this toning shampoo a try before heading to the salon for an expensive touch-up.

The beauty of blue and purple shampoos is that they’re tailored to your hair’s needs. I’m a big fan of specific hair care products because it’s largely misunderstood that your hair a one-size-fits-all part of the body. Your hair is unique to you – your scalp microbiome, your hormones, your genetics. Understanding that you need specific products for specific needs is at the forefront of holistic health.

If you’ve dyed your hair, your hair has experienced some damage. With this in mind, you shouldn’t be using the same hair care products that you used before you dyed your hair! Investing in quality hydrating, toning, and nourishing hair care products means that your colored hair can live its best life. The bottom line is that healthy hair looks healthy. If you think your hair isn’t looking as good as it should be – ask yourself what it needs! And if you’re using a purple shampoo to brighten your strands, look out for harsh chemicals that could do more harm than good!

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